An advert in Piccadilly Circus for Purple Tuesday. Reads Disabled people are the most loyal customers

Over 5,000 businesses have already signed up, have made their commitments to improve and are being led by the Purple Tuesday Sector Partners. Our partners include, eBay, Sainsbury’s, Zurich, Boots, SHL, Landsec, Visit England, Visit Scotland, Eastlight Community Homes, River Group, Landsec, Smartbox, Allwyn, Gilbert Meyer and Hidden Disabilities Sunflower.

It is really easy to get involved and be part of this global movement. Go to PurpleTuesday.Org.Uk and sign up. You will need to make at least ONE commitment to improve, such as undertaking an accessibility review of your website or premises, provide disability awareness training to your frontline staff or implement the Hidden Disabilities Sunflower scheme. Then join the celebrations on 2 November 2021 and share them with us on social media tagging #PT2021.

Finally, we will be running the #ThumbsUp social campaign again on Purple Tuesday, where we would like you, your staff and families to share their thumbs up photos in support of Purple Tuesday and disabled customers. The most creative company photo shared using #ThumbsUp could be in to win one year’s subscription to Purple 365, a disability awareness training and development programme for all your employees to access.

Get involved today and make your customer experience an inclusive one.